News & Insights: Crisis & Reputation Management

To Speak or Not to Speak: That Is STILL The Question

Taking a public stand on divisive topics comes with meaningful and multifaceted risk, which must be taken into consideration. Companies should stick to their core values, consider the competing interests of their stakeholders, and be wary of precedent setting when making these nuanced decisions. Disney is only the latest of several companies to find itself in the middle of a public policy debate, and it is likely not the last.